CostIndexUSA

Santa Rosa, CA vs Wichita Falls, TX Cost of Living

Data: BEA Regional Price Parities · Census ACS · 2024

CA
Santa Rosa
107.8
overall index
$2,600/mo rent
More AffordableTX
Wichita Falls
89.5
overall index
$1,200/mo rent

Wichita Falls is significantly cheaper than Santa Rosa — 17.0% lower overall cost of living.

To match an $80,000 salary in Santa Rosa, you would need $66,400 in Wichita Falls. Calculate your salary ↓

Category Breakdown

Index values: 100 = U.S. national average. Higher = more expensive.

🏠 Housing51.1%
Santa Rosa
139.6
Wichita Falls
68.2
🛒 Groceries10.8%
Santa Rosa
105.2
Wichita Falls
93.8
🚗 Transportation4.0%
Santa Rosa
105.3
Wichita Falls
101.1
🏥 Healthcare4.1%
Santa Rosa
95.3
Wichita Falls
91.4
Utilities45.7%
Santa Rosa
154.8
Wichita Falls
84.1

Salary Equivalency Calculator

Enter your current salary in Santa Rosa to see what you'd need to earn in Wichita Falls to maintain the same purchasing power.

$
Equivalent salary in Wichita Falls, TX
$66,400
$13,600 less needed in Wichita Falls

Formula: salary × (89.5 ÷ 107.8) = salary × 0.8302. Based on BEA Regional Price Parities.

Housing Market

Santa Rosa, CA

Median Home Price
$770,000
Median Monthly Rent
$2,600
Housing Index
139.6
Price-to-Rent Ratio
24.7×

Wichita Falls, TX

Median Home Price
$167,000
Median Monthly Rent
$1,200
Housing Index
68.2
Price-to-Rent Ratio
11.6×

Santa Rosa has 51.1% lower housing costs compared to Wichita Falls.

Income & Job Market

Santa Rosa, CA

Median Household Income
$100,700
Per Capita Income
$57,400
Unemployment Rate
4%
Population
178,127
Top Industries
HealthcareAgricultureTourismTechnologyRetail

Wichita Falls, TX

Median Household Income
$63,500
Per Capita Income
$36,200
Unemployment Rate
2.7%
Population
104,553
Top Industries
MilitaryHealthcareManufacturingRetailGovernment

Affordability at a Glance

Income-to-rent ratio: higher is better (more income relative to housing costs).

Santa Rosa, CA
3.2×income-to-rent ratio

69% of income left after rent (median)

Wichita Falls, TX
4.4×income-to-rent ratio

77% of income left after rent (median)

Data Sources: Bureau of Economic Analysis (BEA) Regional Price Parities 2024; U.S. Census Bureau American Community Survey (ACS); Bureau of Labor Statistics (BLS) Local Area Unemployment Statistics; Zillow Research.

Cost indices use 100 as the U.S. national average. Values above 100 indicate costs above the national average. Data is updated annually.

This data is for informational purposes only and should not be used as the sole basis for relocation or financial decisions.